Pay Per Click, also referred to as PPC, is a method of charging for advertising based on results, not on the number of times an advertisement is displayed. The advertiser agrees to pay a certain amount (called a bid) for every click that users make … [Continue reading]
Definition of Search Engine Optimization
Search Engine Optimization, also referred to as SEO, is the act of changing or manipulating a company's web pages so that they show up towards the top of a search engine's search results. … [Continue reading]
Search Engine Marketing
Search engine marketing, also referred to as SEM, is the act of marketing a web site via search engines. … [Continue reading]
Bill Hartzer Blog
Well, yes, I've finally taken the plunge and decided to change my own personal site, here at BillHartzer.com, and make it an official blog. I've been running/adding/updating blogs for like 2-3 years now and have to say that I've been pretty … [Continue reading]