Managing a Pay Per Click (PPC) campaign can be difficult at times, especially when there's a lot of competition for keyword phrases that cost a lot. Prices for the most coveted keyword phrases are rising and the overall cost of a PPC campaign in a … [Continue reading]
I have been practicing organic or "natural" search engine optimization since about 1996 or so. Over the years, I've always paid attention to the keywords that not only bring traffic to your website but keywords that I would call "money words". … [Continue reading]
comScore, the company that measures the digital world, has launched qSearch 2.0 in Japan. qSearch 2.0 is a product that offers the first worldwide, panoramic view of online search activity. qSearch 2.0 provides a granular, in-depth analysis of the … [Continue reading]
Pronto.com is the first comparison shopping service to offer social shopping features on their site in order to help you make more informed buying decisions. … [Continue reading]
ShopAtHome.com, one of the largest "cash back" websites on the internet, is trying their hand at "Web 2.0" by expanding into user generated content: they've launched ZestBit.com. Zestbit.com is a new Web 2.0 style shopping site that lets users profit … [Continue reading]
The days of keyword stuffing, single phrase optimization and concentrating only on incoming links to gain traffic are slowly being phased out as a more holistic approach to judging website content comes online. This new concept has many webmasters … [Continue reading]