Since there has been a lot of talk and controversy in the SEO community about guest blogging, and how guest blogging is either dead or not dead, a lot of people have been looking for other platforms where they can post their articles. Well, now there is a great new platform (site) where you can post article: LinkedIn.
I wrote a post today, actually my first LinkedIn published article, that explains how to publish your content on LinkedIn. You have to go through the application process first, and then go ahead and wait until LinkedIn gives you access. From what I understand, they manually review your application, and part of the application process requires that you give them two articles that you’ve written before. So, you need to be a published author or have published articles on other sites that they can verify.
I recommend requesting access, and then making sure that the articles you show them are your best articles, and not necessarily guest posts. If you’ve published an article on a news site or other authoritative site then that would be a lot better than just giving them a blog post that you’ve written.
I have tried to verify Google Authorship on the LinkedIn article that I posted, but so far I’ve been unsuccessful with this. I am going to keep trying to see how to do this, as I really think that verifying authorship will be a plus–especially because my particular authorship and how I’ve written so much in the past and will continue to do so in the future.
After a bit of research, it looks like LinkedIn and Google Authorship doesn’t work correctly: so that’s something that they’re apparently currently working on. I’ll keep you posted and once it’s available, I’ll post here on the blog about it.
