Why Audience Retention? Retaining an audience is perhaps the most crucial act any website can do to achieve their goals and conversions. If audiences are bouncing from your site there is very little chance they’ll come back again. This is where video comes in, not just to make websites “stickier”, but ...

Guest Post by Tristan Pelligrino Based on figures released in January of 2012, YouTube now reaches 4 billion hits per day. Needless to say, there are a ton of people watching web videos on a daily basis. Furthermore, people now expect to see video content discussing the types of products and ...

Guest Post by Neil Davidson We hear a lot nowadays about how video marketing is becoming more and more important, both for traffic generation & SEO as well as for site performance. This is true, but getting value through your video marketing in the early stages can be challenging and causes many ...

comScore has released the online video rankings for the month of February, 2011 in the United States. The comScore Video Metrix service shows that 170 million U.S. Internet users watched online video content in February 2011 for an average of 13.6 hours per viewer. The total U.S. Internet audience engaged ...

The results of a study was released today that shows that user-generated videos are just as effective for sales as professionally-produced videos. If that is the case, then why do we need to hire a professional to produce a video? comScore, Inc. (Nasdaq: SCOR), a leader in measuring the digital world, ...

Photo courtesy akolmetz on Flickr.com I've talked a lot about Search Engine Optimization in the past, and even a little bit about Social Media Optimization, optimizing your social media presence. My list of popular social media websites include sites like YouTube and MetaCafe. When submitting your video to these online video ...

Cranberry, a company led by led by Internet visionary David McInnis (formerly of PRWeb), has launched PeoplePond, an Internet service that provides search engine optimized (SEO) profiles and online identity verification services for individuals. It was officially launched to the general public during the annual South by Southwest conference and ...

BrightTalk is hosting a Social Media Marketing Summit asked me to present. At 2:15pm Pacific Time on October 7th, 2008 I talked about Social Media and Search and how your search engine marketing efforts can benefit from social media marketing. I've embedded my presentation right here so you can watch it. ...

WeShow, a human-powered guide to online videos, is attempting to make it easier for you to enjoy a collection of ever-changing online videos tailored your specific interests. Officially launching today, WeShow onDesktop is a mini-application that sits on your PC's desktop. You can launch it at any time, without having to ...

Flvorful, a new video ad marketplace, has launched in beta. Flvorful attempts to revolutionize the video ad marketplace by allowing advertisers to place ads on videos and paying video content producers for their content. In this beta phase, Flvorful is inviting advertisers and publishers to try out the service that matches ...