Bill Hartzer

The Long Tail Of Search

Latitude, a search engine marketing agency in the UK, has published a new white paper that explores the mathematical theory behind the "Long Tail phenomenon,--and they how it's applied to search. Written by Latitude's Director of Search, Jon Myers, it uses mathematical examples: it examines the viability of the Long ...

March 9th 2010
Tags: Search Engines No Comments

CheapTweet Upgrades Its Social Deals Search Engine

CheapTweet.com, a major Twitter-based social deals search engine site, has launched CheapTweet Version 2, in celebration of indexing over 5 million deals online to offer users an better social shopping experience. CheapTweet's 2.0 rollout adds upgrades to its core search engine, voting mechanism, and a new look and feature called ...

Search Engine Optimization and Network Marketing: How to Get More Leads

I had an interesting conversation over the weekend with Marvin, who called me to discuss Network Marketing. Somehow we had become connected through Facebook or another social networking website and he thought that since we were tagged as being friends online he believed that that gave him permission to call ...

Search Engine Optimization: Why a Blog is Important

When talking to business owners about marketing their businesses on the internet, I often get asked about why I always recommend that their online marketing strategy, their search engine optimization efforts, include a blog. There are several reasons why I recommend adding a blog, and I would equate the importance ...
March 4th 2010
Tags: Public Relations No Comments

AMA Handbook of Public Relations Published

Before the invasion of YouTube, Facebook, and bloggers, the Internet was embraced by visionary PR professionals working feverishly to develop online content to advance a client’s agenda. But since the birth of social media, citizen journalism and an ever-evolving world of online communications, we are facing new challenges more ...
March 3rd 2010
Tags: Search Engine Optimization 4 Comments

Google Issues Search Engine Optimization Report Card

Google has issued what they are calling an SEO Report Card, an effort to provide Google's product teams with ideas on how they can improve their products' pages using simple and accepted optimizations. This is very interesting, because as you might recall, a while back on the Vizion Interactive Search ...

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