Bill Hartzer

User Centric Releases Results of Eye Tracking Study: Google Versus Bing

User Centric has released the results of an eye tracking study that compares data between Google and the new Microsoft search engine Bing. What is interesting to note is that sponsored links are attracting more attention than they are on Google. Google users appear to be more aware of the ...

TwitterJobSearch Debuts, Helps Search Twitter for Jobs

TwitterJobSearch has launched, the first smart job search engine that actually extracts meaning from Twitter content. TwitterJobSearch creates a real-time global "online resource" for all jobs posted onto Twitter. TwitterJobSearch uses relevancy algorithms developed by Workhound, the UK's largest job search engine. The technology builds out into further social media channels ...

Logic361 Launches Automated Bid and Ad Recommendations Software for Google Adwords and Yahoo Search Marketing

There is a new automated programmatic Search Engine Marketing analysis software out there that attempts to identify Google Adwords and Yahoo Search Advertising revenue and cost savings opportunities. At a time where everyone seems to be cutting costs wherever possible because of the economy, this is a much-needed tool for ...

Marc Schneider and Global Vibration Inc.: the Myth of Multilingual Search Engine Promotions

Probably for the 42nd time, I have received an email from someone named Dr. Marc Schneider, apparently a Ph.D. from a company called "Global Vibration, Inc." in Washington, D.C.. Have you received this email? Most likely if you're a web site owner then you have. He claims that your web ...

Is Your Business Built on Pay Per Click PPC Quicksand?

Guest Post by Winton Churchill Your success with pay-per-click may be setting you up for a revenue shortfall. This is one of the challenges I see impacting those with a complex sales cycle. Recently a client came to me who had been very successful in just this type of situation. They had ...

SEMPO and Onward Search Partner to Increase Number of Search Engine Marketing Professionals

SEMPO, the Search Engine Marketing Professionals Organization, and Onward Search, a nationwide search engine marketing staffing company, has announced what they're calling a "joint partnership" to promote programs that will increase the number of career opportunities in search engine marketing for job seekers seeking to enter the industry. Through this joint ...

Google to Close Dallas Texas Office

Perhaps it is a sign of the times, but Google is closing their Dallas, Texas location, as well as their Denver, Colorado location. These were primarily sales offices to support their Google AdWords programs. As one of the founders of the Dallas Search Engine Marketing Association, I have to say that ...

2008 Survey Says Undergrads Want to Work for Google

The 2008 Universe IDEAL(TM) Employer Survey says that undergrads' desire to work for Google is growing. The survey also reports that the demand to work for Ernst & Young made a big jump over laster year. Job security and the work-life balance are reportedly top concerns. Nearly one in five undergraduate ...

Jeffrey Pruitt of iCrossing to Keynote Baidu World Conference

Jeffrey Pruitt, iCrossing's Executive Vice President of Corporate Partnerships, is set to deliver the keynote address at the Baidu World Conference in Beijing on June 5th. Pruitt's presentation will be about the future of search marketing. The Baidu World Conference is an annual event hosted by Baidu.com, Inc., the world's ...

Sphinn is a Dysfunctional Social Network Because Internet Marketers Don’t Understand Social Networking

Eric Lander has a great blog post about Sphinn. If you have not heard of Sphinn.com, Sphinn is a "News, Discussion Forums & Networking for Search & Internet Marketing Professionals" site. It's Danny Sullivan's social networking site for internet marketing professionals. Since Eric has written a great post and has ...

Amazon.com Shuts Down Amazon Associates Affiliate Program

Amazon.com has "jumped the gun" so to speak and shut down its affiliate program, the Amazon Associates Program, to associates who live in the State of North Carolina. Amazon.com is taking this unprecedented step of shutting down their affiliate program ahead of what they're calling an "unconstitutional tax collection scheme ...
June 24th 2009
Tags: Word of Mouth Marketing 3 Comments

Zuberance Webinar June 24 Shows How to Turn Word of Mouth into Sales

Zuberance, a Word of Mouth marketing company that provides an on-demand platform that enables B2B and B2C marketers to identify and mobilize their Advocates, generating leads and sales, is hosting a free webinar on June 24th (today) 11 AM Pacific Time about how to turn "word of mouth" into actual ...
June 18th 2009
Tags: Internet Usage 6 Comments

comScore Releases May 2009 Search Engine Rankings

comScore, Inc. (NASDAQ: SCOR), has released its monthly comScore qSearch analysis of the United States search marketplace. In May 2009, Americans conducted 14.3 billion core searches. Google's websites continued to lead the US search market in April 2009 with 65.0 percent of the searches conducted, followed by Yahoo! (20.1 percent), ...
June 17th 2009
Tags: Ask.com, Search Engines 9 Comments

Ask.com Unveils Database of 300 Million Questions and Answers

Got a question? Well, according to Ask.com, they have the answer. Well, apparently they now have the answers to 300 million questions. Ask.com has unveiled a database of 300 million "Q&A pairs". Ask.com used their "proprietary core search technology" launched in the fall of 2008 and came up with 300 million ...
June 8th 2009
Tags: Search Engine Marketing 19 Comments

User Centric Releases Results of Eye Tracking Study: Google Versus Bing

User Centric has released the results of an eye tracking study that compares data between Google and the new Microsoft search engine Bing. What is interesting to note is that sponsored links are attracting more attention than they are on Google. Google users appear to be more aware of the ...

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