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	<title>Bill Hartzer &#187; Mobile Marketing</title>
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	<link>http://www.billhartzer.com</link>
	<description>Bill Hartzer is an internet marketing consultant based in the Dallas Fort Worth Texas area that provides website marketing and search engine optimization services.</description>
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		<title>Siteminis Launches Mobile Commerce Solution</title>
		<link>http://www.billhartzer.com/pages/siteminis-launches-mobile-commerce-solution/</link>
		<comments>http://www.billhartzer.com/pages/siteminis-launches-mobile-commerce-solution/#comments</comments>
		<pubDate>Fri, 26 Mar 2010 17:27:26 +0000</pubDate>
		<dc:creator>Bill Hartzer</dc:creator>
				<category><![CDATA[Mobile Marketing]]></category>

		<guid isPermaLink="false">http://www.billhartzer.com/?p=1247</guid>
		<description><![CDATA[Have you been looking to turn mobile phone “browsers” into buyers? Now can now turn your mobile website into a brand consistent, fully functional m-commerce destinations without losing control or profits to third parties — regardless of the type of cell phone or carrier your customers use. Using a new site called &#8220;Siteminis&#8220;, you can [...]]]></description>
			<content:encoded><![CDATA[<p>Have you been looking to turn mobile phone “browsers” into buyers? Now can now turn your mobile website into a brand consistent, fully functional m-commerce destinations without losing control or profits to third parties — regardless of the type of cell phone or carrier your customers use. Using a new site called &#8220;<a href="http://www.siteminis.com">Siteminis</a>&#8220;, you can do just that.</p>
<p><img src="http://www.billhartzer.com/wp-content/uploads/2010/03/siteminis-homepage.jpg" alt="siteminis" title="siteminis homepage" width="400" height="379" class="alignnone size-full wp-image-1246" /></p>
<p>Siteminis, a developer of internet-based mobile commerce software solutions, has spent more than three years of research, development, and testing with major retailers and finally launched their patented Mobile Web Solution™, one of the first mobile platforms that allows companies to easily deploy one site instead of multiple sites for each type of phone.</p>
<p>The Siteminis mobile web solution allows a complete and consistent shopping experience on mobile, regardless of the type of cell phone or carrier their customers use. Take a look at <a href="http://www.siteminis.com/details.html">how your site might look</a> on various mobile phones:</p>
<p><img src="http://www.billhartzer.com/wp-content/uploads/2010/03/siteminis-examples.jpg" alt="" title="siteminis examples" width="340" height="400" class="alignnone size-full wp-image-1248" /></p>
<p>Siteminis’ mobile-optimized web sites offer an interesting solution for major retailers, entertainment and sporting events. Also, travel providers who are looking to make sure that their mobile marketing strategies are managed profitably with their mobile commerce strategies can also benefit from using Siteminis. The Siteminis platform offers customers who wish to purchase merchandise, tickets or make reservations  a convenient shopping experience, allowing them functionality not previously available to them before and the ability to view a consistent mobile Website regardless of their wireless phone carrier or type of web enabled or smart phone operating system.<span id="more-1247"></span></p>
<p>Before Siteminis developed this distinctive mobile-optimized solution to ecommerce, companies had to use a complex integration strategy to deploy multiple mobile sites, each designed and seen differently over different wireless carrier networks and phone Internet browser platforms.  This resulted in a variety of brand design and functionality experiences for users of each type of mobile platform – playing havoc with companies’ efforts to present a consistent brand image to consumers across Microsoft Windows Mobile, Palm, iPhone, Nokia, Android and Blackberry platforms. </p>
<p>Unlike existing mobile Websites today, Siteminis Mobile Web solution simplifies a company’s mobile Web strategy by:<br />
&#8211; Allowing IT administrators and Web designers to easily deploy and manage multiple site configurations into one site across several platforms.<br />
&#8211; Lowering the cost – they need create only one site versus multiple sites<br />
&#8211; Removing reconfiguration of mobile Web sites with each new phone operating system<br />
&#8211; Recognizing every smartphone platform, as well as all Web-enabled cellphones<br />
&#8211; Working across all wireless carriers<br />
&#8211; Turning cell phone shoppers from browsers into buyers<br />
&#8211; Allowing the same consistent design and brand to be viewed regardless of phone or wireless carrier. </p>
<p>Using Siteminis Mobile Web Solution, you can now simplify the implementation with one mobile optimized site, one URL and one mobile redirect which automatically detects the user’s browser and cell phone type and delivers an optimized mobile commerce site with a consistent design and functionality, no matter what carrier they use or what cell the site is viewed on.</p>
<p>By establishing a new platform directly into your existing website, Siteminis’ Mobile Redirect® detects the mobile device and instantly and invisibly redirects the browser to an adjacent, mobile-optimized website with your own URL, eliminating the need for a third-party host server.</p>
<p>Most mobile web sites today have been built on device-specific platforms or the Wireless Application Protocol (WAP), an antiquated platform created in 1997 that has constrained user interface capabilities. WAP sites require separate activation and additional fees for data support and data access licenses. All of these barriers to access and added costs are eliminated with SiteMinis.</p>
<p>Many wireless carriers sold their WAP services as &#8220;open;” however, they also made sure that the first page which clients accessed was their own &#8220;wireless portal,” which they controlled very closely. While there are a small number of mobile-configured websites that can accept payment transactions, most either charge a fee to a third-party vendor, or simply add the charge to the consumers’ cell phone bills.  In this process, the browser is redirected from the retailer’s website to a third-party host’s URL.  With its proprietary Mobile Redirect® technology, SiteMinis eliminates the need for a third-party host.  The software, which is configured into the client’s existing website, allows retailers to offer their consumers a fully functional mobile marketplace, along with the convenience of making purchases and other transactions through a secure mobile portal on their own website which can be easily maintained by the organization.</p>
<p>Founded in 2007, Atlanta-based Siteminis, Inc. offers one of the only mobile Web site platforms that can be deployed across every Web-enabled cell phone and all popular smartphone operating systems such as iPhone, Android, Palm, Nokia, Blackberry, and Microsoft’s Windows Mobile. Siteminis develops and integrates profitable mobile e-commerce and informational Web sites that simplify the IT deployment and brand design issues faced by companies doing business on the Internet today. The firm provides M-Commerce technology and consulting services that radically improve, simplify and increase a company&#8217;s mobile marketing and branding exposure to attract and engage mobile consumers. </p>
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		<slash:comments>2</slash:comments>
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		<title>Google Teams Up with Nokia to Offer Google Search on Nokia Mobile Phones</title>
		<link>http://www.billhartzer.com/pages/google-teams-up-with-nokia-to-offer-google-search-on-nokia-mobile-phones/</link>
		<comments>http://www.billhartzer.com/pages/google-teams-up-with-nokia-to-offer-google-search-on-nokia-mobile-phones/#comments</comments>
		<pubDate>Tue, 12 Feb 2008 18:02:01 +0000</pubDate>
		<dc:creator>Bill Hartzer</dc:creator>
				<category><![CDATA[Local Search]]></category>
		<category><![CDATA[Mobile Marketing]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[google nokia search]]></category>
		<category><![CDATA[Mobile Search]]></category>
		<category><![CDATA[nokia]]></category>
		<category><![CDATA[Nokia 6210 Navigator]]></category>
		<category><![CDATA[Nokia 6220 classic]]></category>
		<category><![CDATA[Nokia N78]]></category>
		<category><![CDATA[Nokia N96]]></category>

		<guid isPermaLink="false">http://www.billhartzer.com/pages/google-teams-up-with-nokia-to-offer-google-search-on-nokia-mobile-phones/</guid>
		<description><![CDATA[&#160; Google is partnering with Nokia to offer Google search to Nokia mobile phone users worldwide. If you have a Nokia cell phone, you will be able to use Google to find relevant information. The Google search engine will be integrated with the Nokia Search application. This integration will start in certain markets with the [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.billhartzer.com/images/google.jpg" alt="Google"> &nbsp; <img src="http://www.billhartzer.com/images/nokia.jpg" alt="Nokia"> </p>
<p>Google is partnering with Nokia to offer Google search to Nokia mobile phone users worldwide. If you have a Nokia cell phone, you will be able to use Google to find relevant information.</p>
<p><img src="http://www.billhartzer.com/images/Nokia-N96.jpg" alt="Nokia N96"></p>
<p>The Google search engine will be integrated with the Nokia Search application. This integration will start in certain markets with the Nokia N96, Nokia N78, Nokia 6210 Navigator and Nokia 6220 classic cell phones. </p>
<p>Google search is expected to be extended to more Nokia handset models in the near future. Nokia has plans to make Google search available to Nokia customers in over 100 countries around the world in more than 40 languages.</p>
<p>Nokia Search has been available on many Nokia devices for a while. But this new integration will highlight the Google&#8217;s ability to provide local search results.</p>
<p><img src="http://www.billhartzer.com/images/nokia-6110-navigator.jpg" alt="Nokia 6110 Navigator"></p>
<p>Google search has been available on Nokia Internet tablets. Last year the Nokia N95 8GB became the first mobile device to fully support YouTube. Nokia Search is available on more than 40 different Nokia devices in over 40 languages and in more than 100 countries. </p>
<p>Apparently there were several other search engines that were vying to get integrated with Nokia&#8217;s mobile phones, and Google ended up being on top this time. Personally, I prefer to use the Yahoo! Mobile app that&#8217;s integrated with my cell phone.</p>
<p>There are a lot of others talking about this Nokia Google partnership:</p>
<p><a href="http://localmobilesearch.net/?p=444">Nokia Search, Now with Google</a><br />
<a href="http://googlemobile.blogspot.com/2008/02/mobile-world-congress-2008-google-and.html">Mobile World Congress 2008: Google and Nokia Team Up on Search</a><br />
<a href="http://www.centernetworks.com/google-on-nokia-handsets-n96">Nokia Gives In To Google; Google Search To Power New Nokia Handsets</a><br />
<a href="http://www.mobiletechnews.com/info/2008/02/12/123607.html">Google added to Nokia Search</a><br />
<a href="http://symbianwebblog.wordpress.com/2008/02/12/nokia-and-google-to-offer-google-search-to-nokia-customers-worldwide/">Nokia and Google to offer Google Search to Nokia Customers worldwide</a><br />
<a href="http://www.hitsearchlimited.com/news/999292/">Mobile search : Google team up with Nokia</a><br />
<a href="http://www.textually.org/textually/archives/2008/02/019030.htm">Nokia to offer Google search on phones</a><br />
Nokia and Google announce cooperation (AP)</p>
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		<slash:comments>9</slash:comments>
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		<item>
		<title>CBS Corporation Creates CBS Mobile Division</title>
		<link>http://www.billhartzer.com/pages/cbs-corporation-creates-cbs-mobile-division/</link>
		<comments>http://www.billhartzer.com/pages/cbs-corporation-creates-cbs-mobile-division/#comments</comments>
		<pubDate>Wed, 07 Feb 2007 18:36:34 +0000</pubDate>
		<dc:creator>Bill Hartzer</dc:creator>
				<category><![CDATA[Mobile Marketing]]></category>

		<guid isPermaLink="false">http://www.billhartzer.com/pages/cbs-corporation-creates-cbs-mobile-division/</guid>
		<description><![CDATA[CBS Corporation has just created CBS Mobile, a new platform within CBS Interactive dedicated to building and growing the Company&#8217;s mobile operation across its various properties, including CBS Entertainment, CBS Sports and CBS News. Cyriac Roeding, who has served as Vice President of CBS&#8217;s wireless efforts since 2005, has been named Executive Vice President of [...]]]></description>
			<content:encoded><![CDATA[<p>CBS Corporation has just created CBS Mobile, a new platform within CBS Interactive dedicated to building and growing the Company&#8217;s mobile operation across its various properties, including CBS Entertainment, CBS Sports and CBS News. </p>
<p>Cyriac Roeding, who has served as Vice President of CBS&#8217;s wireless efforts since 2005, has been named Executive Vice President of the newly formed division. The announcement was made today by Quincy Smith, President, CBS Interactive, to whom Roeding reports. <span id="more-40"></span></p>
<p>It should be interesting to see how CBS Mobile does with this new division. I&#8217;ll definitely be watching this one.</p>
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